Our Work

Bringing a Drop to Life đź’§

Cooper's Water | Animations of Coop

This Project Started With A Simple Idea: 

What if a water droplet could actually feel like water?

 

Cooper’s Water already had a beloved droplet character — complete with a full mascot suit — but we wanted to take him beyond static graphics and into something more alive, expressive, and memorable. Our goal was to transform him from a character you recognize into one you experience.

So we turned to the senses…

 

A Splash of Personality 💧

For this project, rather than simply animating a logo, we treated Coop like a character who feels water the way we do — seeing it, tasting it, touching it, sniffing it, and interpreting what that all means for your home’s water quality.

Each animation on this page centers around how your senses react to water — sight, taste, feel, and smell — with Coop acting as your friendly guide through each experience. Drawing inspiration from how people naturally judge water quality using their senses, we built animations that make these interactions both intuitive and entertaining.

See It. When water looks cloudy or discolored, Coop reacts — because your eyes are often the first clue something’s off. 
Taste It. Weird flavors? Coop lets you feel that awkward sip with animated expressions that show just how off your water can be. 
Feel It. Hardness isn’t just a technical term — Coop shows how your skin and clothes can feel the difference. 
Smell It. From fresh and clean to strange and unpleasant, Coop’s reactions help translate odors into moments you instantly understand.

By animating Coop around the senses — instead of just moving lines on a screen — we made the invisible visible, the abstract relatable, and the everyday experience of water surprisingly engaging. The result is an animated journey that feels playful, educational, and unmistakably human.